Genaro Arroyo
Genaro Arroyo has been teaching technical classes for Canon for the last three years. He began making images seven years ago when he began shooting cinematography in high school. In the last 5 years, he has shot multiple music videos, short stories, and feature films, working with MTV, ABC, NBC and independent production companies. He first learned how to shoot in a digital format and later taught himself how to shoot on film. At a young age he was fascinated in both taking images and working with lighting to have dramatic effects. He has a Bachelor of Science in Video Productions from The Art Institute of Los Angeles. He also works with the local Spanish Canon dealers to help them teach customers how to use their Canon cameras.